Main function of any heading is to catch the audience, to attract attention immediately. Namely it plays dominating role whether a reader will stop and read your story or just skip it. You don’t have to underestimate the whole importance and significance of a title, it is not just a useless combination of words – it is a small advertisement. A title of an article must perfectly reflect what people will read about.
Tell me please: is the following title worth your attention? China’s failure. I suppose no! Why? Because it is neither informative nor persuasive. It is about … nothing. But, this title looks definitely better, yeah? The great fall of China. Here we’ve got a play of words: wall-fall. It will draw attention for sure, and will provoke curiosity.
As you can see, I am a blogger and if you are reading this article you can be a blogger too or, at least, know what it is all about. So, you perfectly understand how it is important to catch attention and to attract readers onto your blog. Of course, if you are a second Somerset Maugham or at least Charles Dickens you don’t have to worry – sooner or later people will find your texts and estimate them at their true worth, because it is a sufficient reason for them to be noticed. But, if you are not, read the following advices carefully:
- Meet the eye
Your title must draw attention, so it can contain such words as: new, first, web, video, pictures, free, top, confusion and how. But, REMEMBER! you have to equal the hopes and expectations.
- Be simple!
Search Engines are tricky guys, so the most successful titles must be short, easy to comprehend and simple. Because, Lack of grain as demand rises is recipe for high prices will hardly attract your attention or provoke curiosity.
- Make descriptions
We live in the busy world, nobody wants to waste time, so describe in your title what people will read about.
- Key words
The most significant key words must be mentioned at the start of a title.
I perfectly understand, it is really challenging to: “think about audience”, “to meet their eye”, “to find right key words” while writing a small title, but believe me, it is a first step to making a bright headline in your blog. Remember: a journey of thousand miles begins with a single step 
Good article.This article guide us for writing good contents in blog
Thanks for hard work
Do you think why blogger write too much ??